The evolution of the bikelocks pic.twitter.com/2jasRjXFBY— The Bike Locks (@TheBikeLocks) 4 March 2016
As a band we decided on the name 'The Bikelocks'. This is because the song which we are creating a music video for is 'Stuck in the Middle with You' by 'Stealers Wheel', obviously as we don't want anyone to steal our wheels we need locks for our bikes
Hence why in our logo the man is wearing a bicycle helmet. The logo started out with a child wearing the helmet and we collaborated over messages all chipping in our own ideas until we finally came to the final design. The guy has evolved from a child to something we believe would look like a typical audience member as well as fitting with the genre of the music from our video. 'Stealers Wheel' are a rock, folk and indie band but we believe the long hair and beard is a stereotypical view of these genres. The indie and hipster feel is reinstated by the glasses which are of a style that is typical among these groups. We feel that the drawn style also has an indie style which suits our band and was then finished off with the band name on the top of the helmet.
